Stories and Mini Cases
Prompter for the first line and last line only. Scott tells the middle in his own words. Mini cases: No names, on the call we agreed to keep these anonymous. Scott tells it straight to camera.The community college course
WarmStoryMy first year out of dental school, I was working as an associate.
And I signed up for a community college course.
Business Finance for Non-Finance Personnel.
I'd never seen any of it before.
Zero overlap with dental school.
And I thought, if I'm ever going to own a business, I should probably learn this.
That one course laid the foundation for everything I do as an owner.
Today I run a practice in the most saturated city in the country.
A team of over 20, doing close to four million a year.
And it started by doing something different from every other dentist in my class.
With other small business owners from all walks of life. Cafe owners, HVAC guys, Insurance broker
The bachelor party
ColdAIGet the pixelated version.
I didn't use AI at all until May 2025.
You know why I finally signed up?
I needed a graphic for my brother's bachelor party.
That was it.
Now I use it all the bloody time.
Emails. Spreadsheets. Thinking through a hard talk with my team.
My clinic has an AI that sits on hold with insurance, and one that writes our notes.
So if you think you're too late, you're not.
I started with a party graphic To put up for in a villa in Cabo.
It also happens that he works for the fastest-growing AI company in the world that made a product that you might have heard of, called Claude. We are dentists, not complex rocket scientists or fintech engineers. It's super easy to use this stuff in your day-to-day life.
The handwritten books
WarmAII had a client whose books were done by hand.
His bookkeeper was 70 or 80 years old.
All handwritten.
We got it digitized, and the file came back unusable.
Not the right format at all.
So I dropped it into Claude and told it what we needed.
It restructured the whole thing.
That used to be days of someone's time.
If you've got a messy spreadsheet sitting in your clinic, try it this week.
The quarter million dollar error
WarmProofA dentist came to me who had just opened her first clinic.
She'd put a lot of money into clinical courses.
Great hands. Knew all the procedures.
She hadn't looked closely at the business side.
So we started working together.
And we found a billing error.
It would have cost her almost a quarter million dollars over the year.
She had no idea.
Nobody's a bad dentist for missing that.
Nobody had recommended practice analytics.
Nobody ever showed her where to look.
We're coming up on a year now.
And now she's in a great spot to Clear her interestonly period. Look at onboarding another dentist.
Half the team, year one
WarmProofOne of my clients turned over more than half of her team in her first year.
She had to let a bunch of people go.
Then hire a bunch more.
On top of running a brand new clinic.
There's no number on this kind of work.
No spreadsheet tells you how to get through that.
You just need someone who's been through it, to help you handle each hard talk as it comes.
I'm not going to sit here and say that I'm immune to it, I've turned over my fair share of team members. I went on a vacation a few months ago and had:
• one team member move away,
• another one go on an extended leave to care for family,
• a new hire take a 3-month medical leave,
• one assistant quit and want to come back,
• another assistant scale down hours after she found out she was pregnant.
All this in one month.
That's a lot of what I do.
Now she's on track to building the team she deserved from day one.